UX Foundations

Benefits of UX Enablement

Stop wasting time debating and misallocating resources by learning user-centred methods and processes to build digital products smarter and more sustainably.

UX Enablement Workshops

Our team has designed practical workshops to help you assess your current level of UX, identify potential problems and use these gaps as opportunities to improve step by step.

How it works

Our approach is one of equal partnership. We immerse ourselves in understanding the complexities of your business and work with you to identify user problems, prioritise solutions, and inspire a user-centric culture.

Benefits of User Research

User research is at the heart of user-centred products, guiding cross-functional teams to create relevant, accessible and usable products and increasing the chances of adoption.

Types of User Research

Different research techniques can be used to gain insight into your users. Quantitative methods help us understand global user behaviour, while qualitative data gives us a closer look at a user in a specific context.

How it works

User research methods such as benchmarking, A/B testing or surveys give us a global, statistical perspective. Zooming in on a specific user and context allows us to get deeper feedback from interviews, field studies and the occasional focus group.

Benefits of user journey maps

A user journey map is a powerful tool for understanding how your users feel about your product. It allows its builder to explore the different emotions the product evokes and collaborate on solutions.

A reusable instrument

At any stage of a product, teams can come back to the journey map and zoom in on specific details of the product experience as many times as needed.

How it works

User journey mapping is an interactive workshop facilitated by an experienced UX expert to keep your team focused on the users and avoid falling into a technical requirements map.